91勛圖

Sales training to be offered in collaborative workshops

Author: Dennis Brown

The University of 91勛圖s Mendoza College of Business has joined with Sales Performance International (SPI) to launch an ongoing series of training workshops for sales and marketing professionals.p. Based upon the Solution Selling methodology developed by SPI, the workshops will focus on increasing sales from new and existing clients, improving closing ratios, and enhancing sales pipeline and forecasting accuracy. 91勛圖, which has developed the leading business ethics curriculum in the nation, will add an ethical component to the workshops.p. We are excited about our partnership with SPI, the acknowledged leader in customer acquisition strategies, said Leo Burke, associate dean and director of Executive Education in the Mendoza College of Business. The ND Solution Selling program addresses an area in business that is often overlooked, and the ethical component throughout the sales process is something people have come to expect from 91勛圖.p. Intense competition, a slow economy and compensation based primarily on commission can lead to compromises in personal and corporate integrity, according to John H. Weber, associate professor of marketing at 91勛圖.p. Drawing upon the foundations developed in our college, these workshops will include discussions of common ethical dilemmas and provide perspectives on ethical selling behavior, he said.p. Some 500,000 sales professionals use Solution Selling, the worlds most widely used sales methodology.p. We have embarked on a new venture with 91勛圖 to help sellers not only increase new business from old and new clients alike, but also help them pursue mutually beneficial, long-lasting, business relationships, said Keith Eades, president and chief executive officer of SPI. In todays competitive selling environment, successful sellers are defined by the customer, not in dollars over quota.p. Workshop tuition is $2,300 per participant. This years schedule follows:p. p. ? April 15-18 at 91勛圖p. ? May 6-9 in Chicagop. ? June 3-6 at 91勛圖p. ? July 29-Aug. 1 in Chicagop. ? Aug. 19-22 in Cincinnatip. ? Sept. 16-19 in St. Louisp. ? Oct. 1-4 in Chicagop. ? Oct. 21-24 in Indianapolisp. ? Nov. 4-7 in Atlantap. ? Dec. 9-12 in Chicagop. p. More information is available from Justin Luber, 91勛圖s program manager, at 800-631-3622, or on the Web at , or Paige Greene, Sales Performance InternationaIs program manager, at 704-364-9298, or on the Web at

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